Explore the latest packaging trends, design inspiration, and sustainability stories.
How Erema is Revolutionizing Chemical Recycling? What Impact Will It Have on the Virgin Plastics Market?
Can Erema's technological innovation break the raw material bottleneck of chemical recycling? How does it expand the use of waste plastics, reduce costs, and impact the virgin plastics market? Explore the future of the plastic circular economy.
Read More
Custom Packaging: The 'Invisible Driver' of Brand Growth?
In-depth analysis of how custom packaging becomes a strategic element of brand growth. From design and materials to printing processes, reveals its key role in shaping brand image and optimizing customer experience.
Read More
In-depth Analysis of Starbucks' "Sugarcane Straw": Is Bio-Based Plastic an Environmental Savior?
An in-depth analysis of the differences in user experience and environmental impact between PLA, PHA, and other bio-based plastics, traditional plastics, and paper behind Starbucks' "Sugarcane Straw", revealing the challenges and future of sustainable packaging.
Read More
"Straw Wars": Survival Rules for FMCG Brands in Environmental Protection, Experience, and Cost
FMCG brands face multiple challenges of environmental protection, consumer experience, and cost in the "Straw War." This article deeply analyzes how brands seek a path to sustainable development in the global plastic restriction wave through material innovation, supply chain reshaping, and market communication, and reshape the green business future. PackRapid
Read More
AI+Packaging: The Artificial Intelligence Revolution in Packaging Design
Explore how artificial intelligence is revolutionizing packaging design, from structural optimization and anti-counterfeiting to personalized experiences and supply chain management. AI is reshaping the future of the packaging industry.
Read More
Brand Packaging: The Invisible Driver of Enterprise Growth and the Commercial Value of Customization
In-depth analysis of the role of brand packaging in enterprise growth, exploring how customized packaging enhances brand recognition, improves user experience, promotes sales growth, and the competitive advantages of small and medium enterprises.
Read More
Single-Material Packaging: New Growth Opportunities for Inks, Coatings, and Marking Equipment
Explore how ink, coating, and marking equipment suppliers can seize growth opportunities brought by sustainable development through technological innovation and strategic cooperation under the single-material packaging trend.
Read More
The Future of Custom Packaging: A Core Investment for Brand Growth and Sustainable Innovation
Explore how custom packaging can transform from a cost expenditure into a strategic investment for brand enhancement and sustainable development, analyzing its design, materials, technology, and business value, and looking ahead to future trends.
Read More
McKinsey Report Interpretation: Is Recyclable Surpassing Degradable as the New Darling of Eco-Friendly Packaging?
In-depth interpretation of the McKinsey report, revealing the shift in consumer preferences for eco-friendly packaging: recyclability surpasses degradability. Discusses its impact on custom packaging design, material selection, and brand strategy.
Read More
Paper and Glass: How to Build a High-Value Brand Story with Natural Appeal
Explore how paper and glass convey brand value through touch, vision, and sustainability in packaging. From McKinsey insights to custom strategies, enhance your brand image.
Read More
Are Paper and Glass Really More Environmentally Friendly? LCA Reveals the Truth About Packaging Choices
Consumers think paper and glass are the most environmentally friendly, but Life Cycle Assessment (LCA) results are not. This article explores the discrepancy between consumer perception and scientific facts, providing a basis for sustainable packaging decisions.
Read More
Decoding the McKinsey Report: Global Packaging Preferences and Brand Localization Strategies
In-depth interpretation of the McKinsey report, comparing the differences in packaging preferences of consumers in China, the United States, and Germany, providing brands with actionable localized packaging strategies to help win the global market.
Read More